“Call it a sign of the times,” writes Andrea Hsu in their recent NPR article entitled “How Big Oil Of The Past Helped Launch The Solar Industry Of Today.”
According to Hsu, “Renewable energy has gotten so cheap that even oil giant Exxon Mobil, which reported $20.8 billion in earnings in 2018, is getting in on the savings.”
“Over the next couple of years, Exxon Mobil will begin purchasing wind and solar power in West Texas, part of a 12-year agreement signed late last year with the Danish energy company Orsted. The plan is to use cheap, clean electricity to power Exxon Mobil's expanding operations in the Permian Basin, one of the world's most productive oil fields,” explains Hsu.
“It's not the first time economic considerations have led the company to explore the possibilities of solar,” Hsu continues.
According to the NPR article, “Half a century ago — before climate change was a topic of much discussion and before Exxon was accused of deceiving shareholders and the public by downplaying the risks of climate change, prompting investigations and lawsuits — the company then known as Jersey Standard funded groundbreaking research into solar photovoltaic technology, which converts sunlight into electricity.”
“Other oil companies would follow. While the amounts spent by these big firms were tiny compared with their vast resources, these early, critical investments in solar technology laid a foundation for what is now a growing, multibillion-dollar industry,” the article continues.
That’s an industry evolution we can relate to in 2019.
Since 2007, we’ve seen the ever-changing property operations environment go from reactive to proactive.
It’s thrilling to see the progression of operations through industry-wide improvements and changes related to strategy, infrastructure, and technology.
We noticed this – and then had our epiphany.
Here’s the story that started the Proactive Operations movement.
A MOVEMENT TOWARD MAXIMIZING PERFORMANCE
Over the years, we’ve worked with many experts in various industries to help them improve the efficiency and effectiveness of their operation.
We admit; we’re obsessed in our pursuit to understand what’s needed to help our customers achieve success.
From Corporate to Transportation operations, we’ve always worked to discover ways to contribute to the success of every operational function.
What are the fundamental needs of the industry?
What’s important and relevant to the experts in each field?
What are the collective strengths and weaknesses that they all share?
That’s when we had an epiphany.
Operations across every industry must move away from the reactive mindset they’ve had for years.
It’s time for a proactive approach – one that will evolve with the demands of the environment.
We’ve done just that.
And while our long-term relationships with industry experts have shaped Proactive Operations, it’s their participation and contribution that has ignited a movement.
With Proactive Operations, you have the advantage of maximizing your performance, creating memories, and keeping your customers coming back to your property.
Over to You
Big oil firms made critical investments into solar technology that laid a foundation for what is now a growing, multibillion-dollar industry. Operations of the past had a similar impact on the Proactive Operations movement of today.
By evolving as an industry, property operations have found ways to enhance their strategy, infrastructure, and technology to employ Proactive Operations with tremendous results. Maximizing performance, creating memories, and keeping customers safe is a reality of today.